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A2P 10DLC Registration โ€” Nexmotive Marketing
A2P 10DLC ยท Stay Compliant. Keep Sending.

DON'T LET
COMPLIANCE
KILL YOUR SMS.

If your business sends text messages โ€” appointment reminders, follow-ups, promotions, alerts โ€” A2P 10DLC registration isn't optional. It's the law. We handle the entire registration process so your messages get delivered and your business stays protected.

100%
Approval Rate
5โ€“7
Days to Live
$0
Fines for Clients
24/7
Compliance Cover
nexmotive โ€” a2p registration tracker ACTIVE
Registration Progress
โœ“
Brand Registration (EIN Verified)
COMPLETE
โœ“
Campaign Use Case Submitted
COMPLETE
โœ“
Sample Messages & Opt-In Flow
COMPLETE
โณ
Carrier Network Review
IN REVIEW
5
10DLC Number Activated
PENDING
Brands Registered
180+
โ†‘ All approved
Avg. Turnaround
6 Days
โ†‘ From submission
Deliverability
98%
โ†‘ Post-registration
Violations Filed
0
โ†‘ Zero client fines
Registration approved โ€” SMS now live
โš  Unregistered number blocked by carrier
A2P 10DLC Registration Brand Registration Campaign Registration SMS Compliance Carrier Approval Opt-In Flow Setup Deliverability Protection TCPA Compliance A2P 10DLC Registration Brand Registration Campaign Registration SMS Compliance Carrier Approval Opt-In Flow Setup Deliverability Protection TCPA Compliance
Go High Level SMS Twilio A2P Setup 10DLC Vetting T-Mobile ยท AT&T ยท Verizon EIN Verification Zero Spam Filtering Appointment Reminders SMS Marketing Compliance Go High Level SMS Twilio A2P Setup 10DLC Vetting T-Mobile ยท AT&T ยท Verizon EIN Verification Zero Spam Filtering Appointment Reminders SMS Marketing Compliance
Plain English Explanation

What Is A2P 10DLC โ€” And Why Does It Matter?

A2P stands for Application-to-Person โ€” meaning any text message sent from a software platform or business application to a real person's phone. That includes your CRM, your appointment reminder tool, your marketing automation, your Go High Level account. All of it.

10DLC stands for 10-Digit Long Code โ€” the standard US phone number format (like 555-867-5309). Since 2021, the major US carriers (AT&T, T-Mobile, Verizon) have required all businesses to register their SMS campaigns before sending. Unregistered messages get filtered as spam โ€” or blocked entirely.

If you're sending business texts in the US without A2P registration, your messages are being filtered right now.

๐Ÿข
Brand Registration
Your business is registered with The Campaign Registry (TCR) โ€” verifying your company name, EIN, and contact details. This is the identity layer carriers use to trust your messages.
๐Ÿ“‹
Campaign Registration
Each type of message you send (appointments, marketing, alerts, 2FA) requires its own campaign registration โ€” including message samples and a compliant opt-in process.
๐Ÿ“ฑ
10DLC Number Activation
Once approved, your phone number is linked to your registered campaign. Carriers recognise your number as legitimate and deliver your messages โ€” not filter them.
โš–๏ธ
TCPA & Carrier Compliance
A2P registration is tied directly to TCPA (Telephone Consumer Protection Act) compliance. Violations carry fines of $500โ€“$1,500 per message sent to unconsenting recipients.
The Real Risk

Unregistered SMS
Is a Ticking Clock.

Most businesses sending texts have no idea they're non-compliant. They set up their CRM, turned on SMS, and started sending โ€” and everything seemed fine.

Until delivery rates dropped. Until numbers got flagged. Until carrier filters started silently killing messages before they ever reached a contact. And they had no idea why.

A2P registration takes 5โ€“7 days. The alternative is your SMS channel being permanently damaged โ€” and potential TCPA fines that cost far more.

โš ๏ธ
Messages Silently Filtered as Spam
Carriers flag unregistered numbers and route messages directly to spam โ€” or block them entirely. Your contacts never see them and you never know.
๐Ÿ“‰
Tanked Deliverability Rates
Unregistered campaigns see dramatically lower delivery rates โ€” often 30โ€“60% below registered senders โ€” gutting your follow-up and reminder sequences.
๐Ÿ’ธ
TCPA Fines: $500โ€“$1,500 Per Message
Sending marketing texts without proper consent and registration exposes your business to individual fines per message โ€” which escalate fast at volume.
๐Ÿ”’
Numbers Permanently Blacklisted
Once a number gets flagged or blacklisted by carriers, recovery is extremely difficult. You may need to provision entirely new numbers and start over.

The window is closing. Carrier enforcement is tightening every quarter. The cost of getting registered now is a fraction of what non-compliance will cost you later.

What We Handle

Everything From Start to Approved

We manage your entire A2P registration โ€” from brand verification and campaign setup to carrier submission and ongoing compliance maintenance.

01 โ€”
๐Ÿข
Brand Registration
We register your business with The Campaign Registry (TCR) โ€” verifying your legal business name, EIN, address, and contact information. The foundation every compliant SMS program requires.
02 โ€”
๐Ÿ“‹
Campaign Registration
We register each of your message use cases โ€” marketing, appointments, customer service, transactional alerts, 2FA โ€” with compliant sample messages, campaign descriptions, and proper message volume declarations.
03 โ€”
โœ…
Opt-In Flow & Consent Setup
We design and configure TCPA-compliant opt-in flows for your landing pages, forms, and CRM โ€” ensuring every contact in your system has properly consented before receiving a message.
04 โ€”
๐Ÿ“ฑ
10DLC Number Activation
We link your registered phone numbers to your approved campaigns โ€” ensuring carrier recognition and maximum deliverability from day one. Works with GHL, Twilio, and all major SMS platforms.
05 โ€”
๐Ÿ”—
Platform Configuration
We configure your A2P registration inside your specific SMS platform โ€” Go High Level, Twilio, SignalWire, or others โ€” so everything is correctly wired up and your campaigns can send from day one.
06 โ€”
๐Ÿ›ก๏ธ
Ongoing Compliance
Compliance requirements evolve. We monitor your registration status, handle renewals, update campaigns when your messaging changes, and keep your SMS channel protected as carrier rules tighten.
Our Process

Registered in 5โ€“7 Business Days

A clear, step-by-step process from your first call to fully approved and sending โ€” with zero guesswork and zero compliance headaches.

01
Day 1 โ€” Kickoff Call

Discovery & Info Gathering

We collect everything needed: your legal business name, EIN, use cases, message samples, and platform details. One call, one form โ€” we make it frictionless.

Legal business name & EIN confirmed
Use cases & message types identified
Platform access & number details gathered
02
Day 1โ€“2 โ€” Brand Submission

Brand Registration Filed

We submit your brand to The Campaign Registry with complete, accurate information โ€” maximising the chance of first-time approval and avoiding the common errors that cause rejections.

Brand submitted to TCR with full verification
Business identity documents prepared
EIN cross-checked against IRS records
03
Day 2โ€“3 โ€” Campaign Setup

Campaign Registration & Opt-In

We register each message campaign type with compliant sample messages, proper opt-in language, and TCPA-aligned consent flows โ€” built to pass carrier review on the first submission.

Campaign use cases filed with sample messages
Opt-in & opt-out flows written & configured
TCPA-compliant language verified throughout
04
Day 3โ€“7 โ€” Carrier Review

Carrier Network Review

Your registration goes to AT&T, T-Mobile, and Verizon for carrier-level approval. We monitor the review and handle any carrier queries or clarification requests immediately.

Carrier submissions tracked in real time
Any carrier queries handled same day
Resubmissions managed if needed
05
Day 5โ€“7 โ€” Go Live

Approved & Activated

Registration approved. Numbers linked to campaigns. Platform configured. We walk you through the final setup and confirm your SMS channel is delivering at full capacity โ€” with documentation for your records.

Numbers linked to approved campaigns
Platform configured & tested live
Compliance documentation delivered to you
Compliance Risk Breakdown

What Happens Without Registration

๐Ÿšซ
Message Blocking
Carriers block or filter unregistered A2P traffic. Your messages never reach the recipient โ€” no notification, no bounce, just silence.
Impact: 30โ€“60% message loss
โš ๏ธ
Spam Classification
Unregistered numbers are treated as potential spam. Recipients see a spam warning label โ€” destroying trust and response rates permanently.
Impact: Up to 80% lower engagement
๐Ÿ’ฐ
TCPA Fines
Sending marketing SMS without proper registration and consent documentation exposes you to TCPA litigation and regulatory penalties.
Impact: $500โ€“$1,500 per message
๐Ÿ”’
Number Blacklisting
Repeatedly blocked or reported numbers are permanently blacklisted by carrier networks โ€” requiring new numbers and fresh reputation building from zero.
Impact: SMS channel destroyed
โœ…
With A2P Registration
Messages delivered. Numbers trusted by carriers. Zero spam flags. Full TCPA compliance. Maximum deliverability โ€” every time you send.
All risks eliminated
Platforms We Register On

Works With Every SMS Platform

Already using a specific tool? We handle A2P registration across all major SMS platforms and CRMs โ€” and configure the connection correctly from day one.

โšก
Go High Level
Full A2P setup inside GHL including LC Phone & Twilio sub-accounts. Our most common registration.
๐Ÿ“ก
Twilio
Direct Twilio A2P registration for dev teams and custom-built SMS systems using the Twilio API.
๐Ÿ“ถ
SignalWire
A2P compliance configuration for SignalWire-powered SMS pipelines and white-label platforms.
๐ŸŸ 
HubSpot SMS
Carrier compliance & 10DLC setup for HubSpot-connected SMS tools including Salesmsg and Aircall.
๐Ÿ“ฒ
Salesforce SMS
10DLC registration for Salesforce-connected messaging tools including SMS-Magic and Textmagic.
๐Ÿ”ต
ActiveCampaign
A2P compliance for ActiveCampaign SMS features โ€” ensuring your automation sequences stay compliant.
๐Ÿ“…
Appointment Tools
Reminder SMS from Calendly, Acuity, Jane App, and other scheduling platforms โ€” fully registered.
๐Ÿ”ง
Custom / Other
Using a custom build or a platform not listed here? We handle it โ€” ask us on the free consultation call.
Real Numbers

Numbers That Matter

Brands Registered
0
Businesses successfully registered across GHL, Twilio, and other major SMS platforms with a 100% first-submission approval rate.
Average Turnaround
6 Days
Average time from our first call to fully approved and sending. Industry standard is 2โ€“3 weeks. We move faster.
Deliverability Lift
0
Average message deliverability for registered clients โ€” compared to 40โ€“70% for unregistered senders experiencing carrier filtering.
Client Violations
0
No client has ever received a carrier penalty, TCPA violation, or had a number blacklisted after completing our registration process.
Who Needs This

If You Send Business
Texts โ€” You Need This.

A2P registration is not optional for US businesses. If any of the below describes you, your SMS channel is at risk right now.

โœ“
Any business sending appointment reminders, booking confirmations, or no-show follow-ups via text.
โœ“
Sales teams using CRM automations to send follow-up texts, lead nurture sequences, or re-engagement campaigns.
โœ“
Go High Level users sending any SMS โ€” including automated sequences, bulk campaigns, and one-off messages.
โœ“
Agencies managing SMS campaigns for clients who need their A2P handled correctly without the risk of carrier blocks or fines.
SMS Compliance
Real Client Result
From Filtered to 98% Delivered
A home services client running GHL appointment reminders noticed their show rates had dropped to 40%. After analysis, we found their SMS was being silently filtered by T-Mobile. We completed their A2P registration in 6 days. Deliverability jumped to 98%, show rates recovered, and revenue from booked jobs went back up immediately.
98%
Deliverability
6
Days to Live
40%
โ†’ 82% Show Rate
$0
Violations
Why Nexmotive

Done Right.
Done Fast.

We've registered over 180 brands without a single violation. Our process is built around getting approved first time โ€” and keeping you compliant as carrier rules evolve.

01 โ€” First-Submission Accuracy

Built to Pass
First Time.

The most common reason A2P registrations fail is incomplete information, mismatched business details, or non-compliant opt-in flows. We've seen every rejection reason โ€” and built a process specifically designed to avoid all of them.

โœ…100% First-Submission ApprovalEvery registration we've submitted has been approved. We don't resubmit guesses โ€” we submit complete, correct information the first time.
โš–๏ธFull TCPA Compliance Baked InWe don't just register your brand โ€” we review your opt-in flows, consent language, and message content to ensure full legal compliance end-to-end.
โšก6-Day Average TurnaroundOur structured process gets your registration in front of carriers faster than most agencies โ€” with same-day response to any carrier review requests.
SMS compliance approved
180+
โ†‘ Brands registered โ€” zero rejections, zero violations
02 โ€” Ongoing, Not One-Off

Compliance That
Stays Current.

Carrier rules change. Campaign Registry requirements evolve. New message types need new registrations. We monitor your A2P status, handle renewals, and update your campaigns as your business grows โ€” so you never fall out of compliance again.

๐Ÿ”„Campaign Updates HandledNew offer? New SMS use case? We register new campaigns and update existing ones โ€” no extra delays, no compliance gaps.
๐Ÿ›ก๏ธCarrier Status MonitoringWe watch for carrier flags, deliverability issues, and registration status changes โ€” and act before they become problems you feel.
๐Ÿ“‹Documentation You OwnEvery registration, approval, and compliance document is yours โ€” organised and accessible whenever you need it for audits or due diligence.
Compliance monitoring
98%
โ†’ Average deliverability rate for registered clients
Client Results

What A2P Clients Say

Real feedback from businesses that went from silently blocked messages to fully registered, fully delivered SMS.

"
โ˜…โ˜…โ˜…โ˜…โ˜…

"We had no idea our GHL text messages were being filtered until our show rates dropped by half. Nexmotive diagnosed the issue, got our A2P registration done in under a week, and our deliverability went back to 98%. Should have done this from day one."

MR
Marcus R.
OWNER ยท ELEVATE HOME SERVICES
"
โ˜…โ˜…โ˜…โ˜…โ˜…

"Running a medical clinic, TCPA compliance is not something we take lightly. Nexmotive handled our entire A2P setup, built our consent flows, and gave us proper documentation we can keep on file. The whole process took less than a week and we haven't had a delivery issue since."

TN
Dr. Tanya N.
DIRECTOR ยท VISTA MEDICAL CLINIC
"
โ˜…โ˜…โ˜…โ˜…โ˜…

"We manage SMS for 12 client accounts. Nexmotive handles all our A2P registrations and keeps every one of them compliant as rules change. It's one less thing we have to worry about โ€” and our clients get full deliverability from day one. Highly recommended for other agencies."

JP
Jamie P.
CEO ยท LAUNCHPAD DIGITAL
FAQ

A2P Questions,
Clear
Answers.

Everything you need to know about A2P registration before getting started โ€” no jargon, no confusing carrier-speak.

โœ‰ HELLO@NEXMOTIVE.COM โ†’

Yes โ€” if you send business SMS to US recipients. This applies whether you send 10 messages a day or 10,000. All major US carriers (AT&T, T-Mobile, Verizon) require A2P 10DLC registration for any application-to-person messaging. Without it, your messages face filtering, blocking, and potential TCPA liability.

Brand registration establishes your business identity with The Campaign Registry โ€” your legal name, EIN, and contact info. Campaign registration covers the actual messages you send โ€” the type of content, sample messages, and volume. Both are required. Most businesses need one brand registration and one or more campaign registrations depending on their use cases.

Our average is 6 business days from kickoff call to fully approved and sending. The carrier review stage (days 3โ€“7) is outside our control, but our complete, accurate submissions consistently get faster carrier responses than incomplete DIY attempts which often face weeks of back-and-forth.

Possibly, yes. Carrier filtering is silent โ€” your messages appear to send but never arrive. The clearest indicators are unexplained drops in show rates, open rates, or reply rates. If you've noticed any of these since 2022 and haven't completed A2P registration, carrier filtering is the most likely cause.

Yes โ€” this is our most common registration. We handle A2P setup for both GHL's LC Phone system and Twilio sub-accounts connected to GHL. We also configure the registration correctly inside your GHL account so your campaigns send from an approved number from day one.

Legal business name, EIN (Employer Identification Number), business address, a contact email and phone number, your website, and a description of what messages you're sending. We collect everything via a simple intake form and one short kickoff call. No complex paperwork required.

We've never had a first-submission rejection for a client. Our process is designed to prevent this. In the extremely rare event of a carrier query or clarification request, we handle it same-day โ€” it's included in our service at no additional cost.

Our service fee covers the full registration process including brand, campaign, opt-in flow setup, platform configuration, and documentation. There are also carrier and TCR fees charged directly by the registry (typically $4โ€“$10/month per campaign). We'll quote you the full picture on a free consultation call.

Get registered
Free Consultation ยท No Commitment

Your SMS Is Too Valuable
to Leave Unprotected.

Book a free 20-minute call. We'll check your current registration status, identify any compliance gaps, and give you a clear picture of what needs to happen โ€” at no cost and no obligation.