DON'T LET
COMPLIANCE
KILL YOUR SMS.
If your business sends text messages โ appointment reminders, follow-ups, promotions, alerts โ A2P 10DLC registration isn't optional. It's the law. We handle the entire registration process so your messages get delivered and your business stays protected.
What Is A2P 10DLC โ And Why Does It Matter?
A2P stands for Application-to-Person โ meaning any text message sent from a software platform or business application to a real person's phone. That includes your CRM, your appointment reminder tool, your marketing automation, your Go High Level account. All of it.
10DLC stands for 10-Digit Long Code โ the standard US phone number format (like 555-867-5309). Since 2021, the major US carriers (AT&T, T-Mobile, Verizon) have required all businesses to register their SMS campaigns before sending. Unregistered messages get filtered as spam โ or blocked entirely.
If you're sending business texts in the US without A2P registration, your messages are being filtered right now.
Unregistered SMS
Is a Ticking Clock.
Most businesses sending texts have no idea they're non-compliant. They set up their CRM, turned on SMS, and started sending โ and everything seemed fine.
Until delivery rates dropped. Until numbers got flagged. Until carrier filters started silently killing messages before they ever reached a contact. And they had no idea why.
A2P registration takes 5โ7 days. The alternative is your SMS channel being permanently damaged โ and potential TCPA fines that cost far more.
The window is closing. Carrier enforcement is tightening every quarter. The cost of getting registered now is a fraction of what non-compliance will cost you later.
Everything From Start to Approved
We manage your entire A2P registration โ from brand verification and campaign setup to carrier submission and ongoing compliance maintenance.
Registered in 5โ7 Business Days
A clear, step-by-step process from your first call to fully approved and sending โ with zero guesswork and zero compliance headaches.
Discovery & Info Gathering
We collect everything needed: your legal business name, EIN, use cases, message samples, and platform details. One call, one form โ we make it frictionless.
Brand Registration Filed
We submit your brand to The Campaign Registry with complete, accurate information โ maximising the chance of first-time approval and avoiding the common errors that cause rejections.
Campaign Registration & Opt-In
We register each message campaign type with compliant sample messages, proper opt-in language, and TCPA-aligned consent flows โ built to pass carrier review on the first submission.
Carrier Network Review
Your registration goes to AT&T, T-Mobile, and Verizon for carrier-level approval. We monitor the review and handle any carrier queries or clarification requests immediately.
Approved & Activated
Registration approved. Numbers linked to campaigns. Platform configured. We walk you through the final setup and confirm your SMS channel is delivering at full capacity โ with documentation for your records.
What Happens Without Registration
Works With Every SMS Platform
Already using a specific tool? We handle A2P registration across all major SMS platforms and CRMs โ and configure the connection correctly from day one.
Numbers That Matter
If You Send Business
Texts โ You Need This.
A2P registration is not optional for US businesses. If any of the below describes you, your SMS channel is at risk right now.
Done Right.
Done Fast.
We've registered over 180 brands without a single violation. Our process is built around getting approved first time โ and keeping you compliant as carrier rules evolve.
Built to Pass
First Time.
The most common reason A2P registrations fail is incomplete information, mismatched business details, or non-compliant opt-in flows. We've seen every rejection reason โ and built a process specifically designed to avoid all of them.
Compliance That
Stays Current.
Carrier rules change. Campaign Registry requirements evolve. New message types need new registrations. We monitor your A2P status, handle renewals, and update your campaigns as your business grows โ so you never fall out of compliance again.
What A2P Clients Say
Real feedback from businesses that went from silently blocked messages to fully registered, fully delivered SMS.
"We had no idea our GHL text messages were being filtered until our show rates dropped by half. Nexmotive diagnosed the issue, got our A2P registration done in under a week, and our deliverability went back to 98%. Should have done this from day one."
"Running a medical clinic, TCPA compliance is not something we take lightly. Nexmotive handled our entire A2P setup, built our consent flows, and gave us proper documentation we can keep on file. The whole process took less than a week and we haven't had a delivery issue since."
"We manage SMS for 12 client accounts. Nexmotive handles all our A2P registrations and keeps every one of them compliant as rules change. It's one less thing we have to worry about โ and our clients get full deliverability from day one. Highly recommended for other agencies."
A2P Questions,
Clear
Answers.
Everything you need to know about A2P registration before getting started โ no jargon, no confusing carrier-speak.
โ HELLO@NEXMOTIVE.COM โYes โ if you send business SMS to US recipients. This applies whether you send 10 messages a day or 10,000. All major US carriers (AT&T, T-Mobile, Verizon) require A2P 10DLC registration for any application-to-person messaging. Without it, your messages face filtering, blocking, and potential TCPA liability.
Brand registration establishes your business identity with The Campaign Registry โ your legal name, EIN, and contact info. Campaign registration covers the actual messages you send โ the type of content, sample messages, and volume. Both are required. Most businesses need one brand registration and one or more campaign registrations depending on their use cases.
Our average is 6 business days from kickoff call to fully approved and sending. The carrier review stage (days 3โ7) is outside our control, but our complete, accurate submissions consistently get faster carrier responses than incomplete DIY attempts which often face weeks of back-and-forth.
Possibly, yes. Carrier filtering is silent โ your messages appear to send but never arrive. The clearest indicators are unexplained drops in show rates, open rates, or reply rates. If you've noticed any of these since 2022 and haven't completed A2P registration, carrier filtering is the most likely cause.
Yes โ this is our most common registration. We handle A2P setup for both GHL's LC Phone system and Twilio sub-accounts connected to GHL. We also configure the registration correctly inside your GHL account so your campaigns send from an approved number from day one.
Legal business name, EIN (Employer Identification Number), business address, a contact email and phone number, your website, and a description of what messages you're sending. We collect everything via a simple intake form and one short kickoff call. No complex paperwork required.
We've never had a first-submission rejection for a client. Our process is designed to prevent this. In the extremely rare event of a carrier query or clarification request, we handle it same-day โ it's included in our service at no additional cost.
Our service fee covers the full registration process including brand, campaign, opt-in flow setup, platform configuration, and documentation. There are also carrier and TCR fees charged directly by the registry (typically $4โ$10/month per campaign). We'll quote you the full picture on a free consultation call.
Your SMS Is Too Valuable
to Leave Unprotected.
Book a free 20-minute call. We'll check your current registration status, identify any compliance gaps, and give you a clear picture of what needs to happen โ at no cost and no obligation.